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Vinted
Europe's largest resale marketplace and profitable at scale.
marketplace · Index #1 · confidence high
Intelligence briefing
Vinted is tracked on Mooselen as a marketplace running a peer to peer model across Europe, US. Headquarters: Vilnius, Lithuania. Ownership status in the Mooselen ledger: private.
Categories covered: fashion, secondhand. Authentication model: buyer protection and optional checks. Fulfillment model: seller fulfilled.
Europe's largest resale marketplace and profitable at scale. Mooselen treats this as a verified profile card fact, not a forecast.
On the Mooselen Index (edition 2026-08-03), Vinted ranks #1 in the Marketplace tier. Europe's largest resale marketplace and profitable at scale, with adjusted EBITDA of EUR 151m. The Mooselen Index ranks operators on disclosed scale, category position, and momentum. Detailed company profiles are included with Mooselen Professional. Current ranking edition cutoff: August 3, 2026 (includes eBay completion of the Depop acquisition).
Disclosed revenue and full GMV definitions are not invented on this public profile. Where Mooselen has published numbers, they appear in Wire, Analysis, or Index sources linked below. Profile last verified 2026-08-03 with high data confidence.
Structured profile
Business model peer to peer
Headquarters Vilnius, Lithuania
Geography Europe, US
Ownership private
Categories fashion, secondhand
Authentication buyer protection and optional checks
Fulfillment seller fulfilled
Disclosed revenue Not publicly disclosed on this profile card
Disclosed GMV/GMS See Index scale notes when entitled; public Signal and Wire disclosures are linked below when available
Last verified 2026-08-03
Company developments
Chronological, attributable developments. Dates describe when events occurred, not when every underlying company field was reverified.
Vinted is extending into owned logistics (Vinted Go) and payments (Vinted Pay) infrastructure.
Large resale platforms increasingly compete on operations and financial rails, not only apps.
Source reference pending public link verification
Wire coverage
July 8, 2026
A group of 69 fashion and textile organisations has signed a joint statement pressing governments in the EU, the United States, and Canada to change the tax treatment of resale and repair, according to the Ellen MacArthur Foundation, which convened the effort. Signatories include Arc’teryx, Decathlon, Etsy, H&M Group, Lacoste, Primark, Reformation, ThredUp, Vestiaire Collective, Vinted, and Zalando, the Foundation said.
July 6, 2026
Vinted closed an 880 million euro ($1.02 billion) sale of existing shares late in April, a deal that put the Lithuanian resale marketplace above $9 billion, CNBC reported. EQT led the round, CNBC said, bringing in new backers Schroders Capital and BlackRock while existing investor Baillie Gifford expanded its position. The deal allowed current shareholders and employees to cash out but brought in no fresh money for the company itself, according to CNBC.
July 2, 2026
For two decades secondhand platforms competed on selection: more listings, more brands, more inventory. That race is ending. ThredUp, eBay, StockX, and Rebag are now working to differentiate on curated experience instead, deploying AI and celebrity partnerships to surface less and sell more, according to Business of Fashion reporting. The logic is defensive as much as strategic: when every platform holds millions of listings, breadth stops being an advantage and starts being a search problem.
July 1, 2026
Depop is removing the 10 percent selling fee it charged sellers and shifting the cost to buyers, who will now pay roughly 5 percent extra at checkout, the platform confirmed. The move follows a pattern Vinted set years ago: kill the seller fee to flood the marketplace with supply, then recover the take rate on the buy side where price sensitivity is lower.
July 1, 2026
Vinted Marketplace CEO Adam Jay told CNBC the company is comfortable with its current investors and declined to set a timeline for a public listing. The subtext matters more than the non-answer: Vinted is cash-positive and just raised nearly a billion euros privately, so it faces little pressure to list on anyone else’s schedule.
July 1, 2026
Vinted users saved 21.6 billion euros against retail prices in 2025, paying on average 72 percent less than the original price, according to the company’s 2025 Impact Report. Vinted has coined the phrase Vinted math for buyers who factor resale value into what they pay for new goods.
June 18, 2026
Vinted grew gross merchandise value 47 percent to 10.8 billion euros in 2025 and lifted revenue 38 percent to 1.1 billion euros, according to figures reported alongside its CNBC interview, even as net profit fell 19 percent. The profit dip is deliberate: the company is spending on logistics through Vinted Go and payments through Vinted Pay, plus a US push.
October 24, 2024
Vinted closed a 340 million euro secondary share sale at a 5 billion euro valuation, led by the US private equity firm TPG with backing from Baillie Gifford, according to TPG and multiple reports. A secondary sale means existing shareholders and employees cashed out; the company raised no new primary capital, a signal it did not need the money.
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